Restaurant Search Engine Optimization (SEO) 

Eighty Six Marketing provides restaurant search engine optimization services across the U.S., helping their clients boost their online visibility and attract more local customers. Our comprehensive approach includes keyword research, on-page and off-page optimization, and Google Business Profile management. To improve search rankings, Eighty Six Marketing emphasizes the importance of having a mobile-friendly website, using descriptive keywords, and implementing appropriate schema markup. By choosing Eighty Six Marketing for restaurant SEO, businesses can benefit from their industry expertise and proven track record of driving more traffic to restaurant websites and increasing online orders and reservations.

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Restaurant SEO: Essential Info

Improves search engine rankings, increasing online visibility and customer attraction.

Engages local audience through optimized Google Business Profile and local keywords.

Offers comprehensive services: SEO blogging, keyword research, on-page and off-page optimization.

Provides monthly blogging with content planning, keyword research, and SEO-optimized posts.

Tailors SEO strategies specifically for restaurant websites with ongoing support and analytics.

Enhances online presence through keyword optimization, content creation, and review management.

If you’re looking for effective restaurant search engine optimization in the United States, Eighty Six Marketing is here to help. We know the special problems restaurant owners deal with online, and we provide custom solutions to boost your search engine rankings.

Elevating Benefits of Restaurant SEO

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Improved Search Engine Rankings

Restaurant search engine optimization (SEO) is a powerful tool for enhancing your online visibility. By implementing effective SEO strategies, your restaurant website can climb higher in search engine results pages, making it more likely for potential customers to find you when they search for dining options. This improved ranking can lead to increased website traffic, online orders, and reservations.

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Engaged Local Audience

SEO for restaurants is particularly effective in reaching local customers. By optimizing your Google Business Profile and focusing on local keywords, you can improve your visibility in local search results. This will help you connect with potential diners in your area who are searching for restaurants.

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Increased Restaurant Visitors

As your online visibility improves, so does the likelihood of attracting new patrons. A well-optimized website can showcase your menu, ambiance, and unique offerings, enticing visitors to choose your restaurant over competitors. In addition, higher search rankings often translate to increased trust and credibility, further encouraging potential customers to visit your establishment.

By investing in restaurant SEO, By investing in restaurant SEO, you’re improving your online presence and creating a sustainable marketing strategy that can drive long-term growth for your business.

Our Restaurant SEO Services

SEO Blogging & Content Writing

Eighty Six Marketing specializes in creating engaging, SEO-optimized content for restaurant websites. Our content writing services are designed to boost your online visibility and convert visitors into diners. Our approach includes:

  • Crafting compelling blog posts that showcase your culinary expertise.

  • Writing mouthwatering menu descriptions that entice readers.

  • Developing additional website content that highlights your unique offerings.

  • Integrating relevant keywords to improve search engine rankings.

  • Producing informative and persuasive content that keeps visitors engaged.

Our SEO-driven content strategy aims to elevate your restaurant’s online presence, driving more traffic to your website and ultimately increasing your customer base.

Google Business Profile Management

We help optimize and manage your Google Business Profile to boost your restaurant’s local visibility. Our comprehensive approach includes:

  • Setting up and optimizing your profile for local search and Google Maps

  • Maintaining up-to-date business information

  • Adding high-quality images to showcase your restaurant

  • Responding to customer reviews to build trust

  • Utilizing Google Posts to share news and special offers

Through strategic Google Business Profile management, we enhance your online presence and attract more local diners to your restaurant.

Keyword Research & Analysis

We use advanced keyword research techniques to optimize your restaurant’s online visibility. Using our keyword strategy, we will:

  • Utilize sophisticated keyword planning tools to identify high-value search terms

  • Analyze your restaurant’s niche and local market position

  • Understand the search habits of your target customer base

  • Pinpoint keywords that balance relevance and search volume

  • Focus on phrases that improve your visibility in local search results

By harnessing the power of strategic keywords, we position your restaurant to capture more attention from potential customers actively searching for dining options in your area.

Local SEO Optimization

Local SEO optimization can boost your restaurant’s visibility in local search results and Google Maps. Our local SEO services encompass:

  • Optimizing your website for location-specific keywords

  • Maintaining consistency across all online listings and directories

  • Enhancing your Google Business Profile for improved local search performance

  • Ensuring mobile accessibility for on-the-go searchers

  • Targeting smartphone users conducting local restaurant searches

By focusing on local SEO, we position your restaurant to capture the attention of potential customers in your area, driving more foot traffic and increasing your local customer base.

On-Page Optimization

Through on-page optimization, we help fine-tune your restaurant website to meet search engine best practices. With our on-page optimization services, we will:

  • Refine the website structure for improved navigation and search engine crawling

  • Optimize meta tags, headers, and content with relevant keywords

  • Ensure mobile-friendliness to cater to on-the-go diners

  • Implement schema markup to enhance search engine result appearances

  • Incorporate high-quality images and engaging content on each page

Through meticulous on-page optimization, we create a website that not only ranks well in search results but also provides a seamless, informative experience for potential diners.

How Does Monthly Blogging Work?

Content Planning

At the heart of Eighty Six Marketing's strategy lies a robust content planning approach. We craft a tailored content calendar for your restaurant, featuring:

  • Monthly creation of 2-4 SEO-optimized blog posts, each around 1,300 words
  • Strategic focus on keywords that resonate with your target audience
  • Close collaboration with restaurant owners to pinpoint engaging topics
  • Coverage of menu highlights, local events, and industry trends
  • Consistent delivery of fresh content to keep your audience coming back

This methodical approach drives steady SEO growth and a continuous stream of leads, positioning your restaurant as an authoritative voice in the culinary world.

Keyword Research

Uncovering the right keywords amplifies your restaurant's online visibility. Eighty Six Marketing's keyword research process is thorough and targeted. You can expect:

  • Deployment of cutting-edge tools to identify valuable search terms

  • Emphasis on local keywords to boost your neighborhood presence

  • Focus on phrases directly linked to your restaurant's unique offerings

  • Analysis of location-specific searches like "Italian restaurant in [city]"

  • Strategic targeting to improve rankings for nearby dining queries

By harnessing these precisely chosen keywords, we amplify your restaurant's visibility in local search results, drawing more potential diners to your digital doorstep.

SEO-Optimized Blog Posts

The cornerstone of our SEO strategy is the creation of expertly optimized blog posts. Our comprehensive approach encompasses:

  • Seamless integration of relevant keywords into engaging, informative content

  • Meticulous optimization of meta descriptions, headers, and internal links

  • Incorporation of connections to reputable industry websites

  • Crafting of content that appeals to both search engines and human readers

  • Regular blog updates to maintain freshness and relevance

These finely-tuned blog posts serve as powerful magnets, attracting more traffic to your site and cementing your restaurant's status as a culinary authority in the digital realm.

Why Choose Eighty Six Marketing for Restaurant SEO?

Eighty Six Marketing excels in restaurant search engine optimization, helping businesses improve their online visibility. Our team’s expertise in the restaurant industry sets us apart. Pick us for:

01
Custom SEO plans made just for restaurant sites.
02
A solid history of boosting local search ranks and drawing in more customers.
03
A full strategy, which includes improving your Google Business Profile and focusing on related keywords.
04
Continuous help and data analysis to track and boost your SEO outcomes.

Does Your Restaurant Website Need SEO?

Eighty Six Marketing proudly provides a wide range of restaurant search engine optimization services, specifically designed to elevate the online presence of your restaurant across the national landscape.

Our SEO services are packed with a multitude of strategic features, each tailored to meet the unique digital marketing needs of the restaurant industry.

Restaurant SEO FAQs

Do restaurants need copywriting?

Copywriting is essential for restaurants to effectively communicate their unique offerings and atmosphere to potential customers. Well-crafted copy can entice diners, highlight special dishes, and convey the restaurant's personality across various platforms. From menu descriptions to website content and social media posts, compelling copywriting helps restaurants stand out in a competitive market.

Does SEO work for restaurants?

SEO is highly effective for restaurants, helping them improve visibility in local search results and attract more potential diners. By optimizing their online presence, restaurants can appear higher in search rankings when people look for dining options in their area. This increased visibility often leads to more website visits, phone calls, and ultimately, more customers walking through the door.

How do you write content for a restaurant?

Writing content for a restaurant involves showcasing its unique qualities, menu offerings, and overall dining experience. Start by highlighting signature dishes, using descriptive language that appeals to the senses and creates a vivid picture of the food. Incorporate the restaurant's story, including its history, chef's background, or culinary philosophy to create an emotional connection with potential diners.

What is SEO in restaurants?

Restaurant SEO, or search engine optimization, is the process of making certain that your restaurant's website appears prominently in search engine results, like Google. The main objective of SEO is to improve your online presence and attract more visitors to your website. It involves various continuous efforts to optimize your site, making it simpler for potential customers to locate you when they search for dining choices.

How to do local SEO for restaurants?

Local SEO for restaurants entails enhancing your online visibility to draw more business from pertinent local searches. This involves claiming and optimizing your Google Business Profile, making certain your website is mobile-friendly, and incorporating location-specific keywords throughout your site. Keeping consistent business information across online directories and promoting customer reviews can considerably improve your local search rankings.

Is paid SEO worth it?

Paid SEO is a valuable investment for many restaurant owners because it attracts targeted visitors, who are more likely to become customers. Unlike traditional advertising, SEO content continues to draw traffic over time, leading to steady and sustainable growth. Most restaurant owners report that the ongoing benefits of SEO make it a worthwhile expenditure.

How often should I update my blog for SEO purposes?

To effectively boost your SEO rankings, update your blog at least once a week and maintain a consistent posting schedule. Weekly posts not only help improve your search engine rankings by incorporating target keywords but also provide fresh content to share on your social media channels. Many restaurant owners find that regular blogging significantly enhances their online visibility.

Can SEO help increase my restaurant's reservations and online orders?

Yes, effective SEO strategies can increase traffic to your restaurant's website, which in turn can lead to more online orders and reservations. By improving your search engine rankings, SEO makes it easier for potential customers to find and choose your restaurant. Various restaurant owners notice a positive impact on their reservations and online orders after implementing SEO practices.

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Feel free to email us at support@eightysixmarketing.com

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